FAMILIAR PROBLEMS. PRACTICAL HELP.
Less busywork. A bigger business opportunity.
Pick a part of your business. Explore the time it takes today, what an AI-supported workflow could change, and what it would cost to get started.
HYPOTHETICAL CASE STUDY / ADVERTISING
Keep campaigns moving without living in spreadsheets.
A local home-services company preparing four campaign updates and a weekly performance report each month.
24 staff hours × $60/hour
8 staff hours + software + care
$611 lower modelled monthly cost
All figures are fictional CAD planning inputs before tax. Monthly cost means the value of staff time plus incremental operating costs. Setup is additional; these are not measured savings or an Exovara service quote.
WHY IT BECOMES A HASSLE
The work behind the work.
The owner repeats the same campaign brief, rewrites ad variations, chases approvals, and copies numbers into reports. The work piles up even before anyone makes a decision about the campaign.
What we are comparing: Campaign preparation and reporting; not a replacement for a media buyer or the advertising budget.
HOW AI CHANGES THE PROCESS
A workflow your team can run.
- Capture the offer, audience, and brand rules in one brief.
- Generate ad variations and flag claims for review.
- Route approved copy to the person managing the campaign.
- Turn an agreed performance export into a weekly summary.
HOW EXOVARA WOULD IMPLEMENT IT
Map it. Build it. Test it together.
We start with one campaign type, an approval workspace, and one reporting source. We configure reusable prompts, approval tasks, and report templates, then test them against a previous campaign.
The example budget is $2,500 for a bounded first workflow using up to two supported tools: process mapping, configuration, templates, testing, team training, and 30 days of setup fixes. We confirm compatibility and a fixed scope first. Extra integrations, data cleanup, and broader systems are quoted separately.
Your team stays in control
Your campaign owner approves claims, creative, targeting, budgets, and launches. AI prepares the work and highlights patterns; it does not guarantee leads or sales.
THE NUMBERS, OPENLY EXPLAINED
What the example includes.
- Manual work before
- 24h × $60 = $1,440/mo
- Review & exceptions after
- 8h × $60 = $480/mo
- Assumed extra software / usage
- $100/mo
- Optional Exovara care, included here
- $249/mo
- Total after implementation
- $829/mo
- One-time setup assumption
- $2,500
- First 12 operating months, net of setup
- $4,832 modelled benefit
At these assumptions, accumulated capacity value less running costs offsets setup in about 5 operating months. This is not cash payback unless the freed time reduces an actual expense or creates measurable additional value.
Prove the value in your business.
These examples assume stable workload and the review hours shown above. We would measure time, errors, and exceptions before and during a pilot. Software figures are budget placeholders; actual subscriptions and usage depend on your tools. Monthly health check for one workflow, up to 1 hour of minor improvements, and email support within 2 business days. No emergency coverage. Cancel before the next billing period. Larger changes cost extra.
Ad spend, creative production, media buying, and strategic campaign management remain separate and unchanged in this example. Existing tools and professional fees excluded here are excluded from both sides. Ramp-up time is not modelled. If the same staff remain on payroll, the immediate benefit is capacity rather than a smaller payroll bill.
What could this look like for you?
Bring your current process. We’ll identify the useful first project and price the scope.
EXPLORE THE WIDER POSSIBILITIES
Build beyond the first workflow.
More illustrative system designs, including HR, employee training, marketing, and custom internal tools. These are proposed builds, not completed client projects.
SALES & CUSTOMER OPERATIONS
Sales & customer operations
Connect lead capture, qualification, quote preparation, follow-ups, customer records, and handoffs into a process your team can run.
HR, HANDBOOKS & EMPLOYEE TRAINING
HR, handbooks & employee training
Build a company-specific handbook, role guides, onboarding checklists, and a training resource that helps new employees get up to speed.
FINANCE, BOOKKEEPING & OFFICE ADMIN
Finance, bookkeeping & office admin
Connect document collection, bookkeeping preparation, invoice administration, payment follow-ups, and reporting so information reaches the right person at the right time.
MARKETING, NEWSLETTERS & SEO
Marketing, newsletters & SEO
Create a repeatable process for research, blog writing, newsletters, social content, useful local pages, and marketing reports—built around your real business.
ADVERTISING & CAMPAIGN OPERATIONS
Advertising & campaign operations
Set up help for ad research, copy variations, creative briefs, campaign preparation, tracking checks, and performance monitoring across the accounts you approve.
CUSTOM SYSTEMS, AGENTS & INTERNAL TOOLS
Custom systems, agents & internal tools
Bring together forms, documents, tasks, dashboards, and AI agents in a purpose-built system—rather than forcing your process into disconnected tools.
YOUR NEXT CHAPTER STARTS SMALL.